OpenAI has introduced ChatGPT Pulse, a brand new function designed to shift the chatbot expertise from reactive to proactive. As a substitute of ready for consumer prompts, Pulse anticipates each day wants and delivers personalised summaries on to cellular gadgets. This marks a major change in how customers work together with AI assistants, aiming to supply sensible assist built-in into each day routines.
In contrast to calendar reminders, Pulse creates notifications based mostly on consumer habits, pursuits, and deliberate actions. For instance, a morning notification may embrace a each day overview, tailor-made information, upcoming duties, or journey suggestions. The data is offered in visible playing cards, every containing concise particulars that may be shortly scanned or explored additional. The system analyzes conversations and preferences in a single day, producing 5 to 10 playing cards that seem within the ChatGPT cellular app the next day.
Now in preview: ChatGPT Pulse
It is a new expertise the place ChatGPT can proactively ship personalised each day updates out of your chats, suggestions, and related apps like your calendar.
Rolling out to Professional customers on cellular immediately. pic.twitter.com/tWqdUIjNn3
— OpenAI (@OpenAI) September 25, 2025
Presently, Pulse is accessible completely to Professional subscribers, who pay $200 per thirty days. Playing cards disappear on the finish of the day except saved, and customers can present suggestions, request particular themes, or dismiss irrelevant solutions. Integration with exterior apps, comparable to Google Calendar and Gmail, expands Pulse’s capabilities by enabling options like assembly schedules, birthday reminders, or restaurant suggestions at journey locations. This proactive strategy goals to study consumer routines and supply well timed help with out requiring express prompts.

Sensible examples spotlight its vary: from cooking solutions and exercise plans to journey routes customers had not beforehand thought-about. Nevertheless, this comfort raises privateness and safety considerations. Consultants warning that the extra private information is built-in, the upper the potential dangers. OpenAI emphasizes that each one Pulse content material undergoes security checks and that customers keep management—Pulse may be disabled anytime underneath Settings > Personalization by turning off memory-based solutions.

Strategically, Pulse displays OpenAI’s purpose to evolve ChatGPT into an always-on digital companion, not only a question-and-answer device. The corporate additionally positions it as a possible different to conventional information feeds, providing AI-driven morning briefings designed to ship worth shortly, with out the distraction of infinite scrolling.
For now, Pulse is in preview mode for Professional subscribers, with plans to increase availability to the Plus tier ($20/month) later within the 12 months. By organizing schedules, suggesting related content material, and anticipating consumer wants, Pulse represents OpenAI’s imaginative and prescient of a very proactive assistant—one which features as a private digital supervisor, at all times prepared to supply assist.
Filed in . Learn extra about AI (Artificial Intelligence), ChatGPT and OpenAI.
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